Tuesday, 3 May 2011

Most sales people are treated as unwholesome freaks who have been gifted with the gab. The truth is otherwise: the art of selling is about training, method, analysis and measurement????????

“"Sales" one sales guy elaborated, is to make the consumer do what we intend to do, basically I find the philosophy behind sales is unholy & the guilty close is the one I hate mostly. I suggest the sales people to go for the needy, bundle up your lies and blanket them to be burnt in the next Bogi festival or on Dasara, whatever. You know the lies will not sustain even for next dawn, will show the ugly teeth of your sales, and you will loose your reputation if you have one such. Never never press anybody to sell your product, or making him guilty for not getting your product or service, and never think you have won by closing a deal. Go to the needy of course finding one is half the way across the bridge, give them a good presentation leave the option to the buyer, if he is positive give a final push but the whole heartedness should be there. Never be greedy, I have found most sales organizations are very greedy, greedy of tapping the market, but they don't have enough patience or sales techniques to behold, or to train their resource selling their products. They simply say to knock the doors, they know pretty well the number of calls would not help the sales guy to close a deal, because the number of quality calls does matter, but the greediness blinds the eye to rationalize the organizations. Don't think of increasing your calls, but increase the quality of your call, even if you make few calls a day should worth converting to business. That's why I ask the sales guy to go for the needy, understand your product; it’s not how it functions, but whom they might get to be used. I pity for the sales organizations because they don't know anything about the product or the market or the market potential, or market mapping or the resource they hire. They simply depend upon only one technique they believe, that is the fire crackers and the donkey, if you want to drive a donkey like a stallion, its simple, fasten the fire cracker on the tail of your lazy donkey & ignite them, you know what happens, that’s the only technique been used to drive a sales person till the guy is weary enough to leave the job."

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